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StrongMail and IHG to Present "Email Marketing in Real-Time" Session at Direct Marketing News Virtual Event

Title: “Email Marketing in Real-Time ”
Date: Thursday, October 20
Time: 9:40am PDT / 12:40pm EDT
Free Registration:

Session Topics

  •     IHG’s strategy and implementation tactics for right-time email marketing
  •     Strategies for centralizing marketing and transactional email
  •     Tactics for reducing deployment costs and increasing conversions
  •     Processes for streamlining operations and expediting time to market


  •     Kevin Hickey, global manager of lifecycle & email marketing, InterContinental Hotels Group
  •     Kara Trivunovic, senior director of strategic services, StrongMail

About StrongMail Systems, Inc.
Every day, StrongMail is empowering leading brands to engage and grow their customer base through email marketing and social media. From the world’s largest enterprises to the hottest daily deal sites, StrongMail is helping smart marketers boost the performance of their programs with cutting-edge lifecycle email marketing capabilities and the ability to deliver millions of highly personalized messages in minutes. Our products and services provide end-to-end solutions for such notable brands as Travelocity, Netflix, Macy’s, McAfee, Viacom and T. Rowe Price. Learn more at


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