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Nintendo unveils massive holiday deals ahead of Black Friday

People shop inside a department store during black friday shoppi
Nintendo Tokyo Shibuya front store logo with Mario mascot

Nintendo announces big holiday deals

Nintendo is launching major holiday deals in 2025, giving shoppers clear savings ahead of Black Friday. The company confirmed that its Cyber Deals event will run from November to December on the Nintendo eShop and the My Nintendo Store.

During this time, players can buy select Switch and Switch 2 games at lower prices. These deals are meant to help families plan early and take advantage of real discounts that Nintendo publicly announced for the season.

Kid playing game on Nintendo switch

Digital sale runs November 20 to December 3

Building on the start of Nintendo’s holiday push, the digital sale offers nearly two full weeks of game discounts across the United States. The event ends on December 3 at 11:59 p.m. Pacific Time, giving players a clear deadline to shop.

Nintendo confirmed that the Cyber Deals sale includes titles for both the original Switch and the newer Switch 2 system. Every discount can be accessed online, allowing shoppers to buy games easily without leaving home.

Hand held gaming console

Physical Switch games drop to $29.99 or $39.99

Select physical Switch titles will be available for $29.99 or $39.99 at participating retailers beginning November 23. Popular games, including Super Mario Odyssey, Splatoon 3, Paper Mario: The Thousand-Year Door, and Switch Sports, will be priced at $29.99.

Other titles such as Princess Peach Showtime, Luigi’s Mansion 3, and Kirby’s Return to Dream Land Deluxe will be $39.99. These price cuts give families a way to pick up well-known favorites at real holiday savings.

Close-up of Nintendo Switch logo

Select titles gain free Switch 2 upgrades

After lowering prices on fan favorites, Nintendo is also improving performance for players who own a Switch 2. Titles such as The Legend of Zelda: Echoes of Wisdom, Super Mario Odyssey, and Splatoon 3 will receive free upgrades that improve graphics and make gameplay smoother when played on the newer system.

Nintendo says players who own eligible Switch copies will receive free Switch 2 updates so they can enjoy improved visuals and performance on the new hardware without buying a separate version.

Nintendo Switch the legend of Zelda breath game

Amiibo figures get holiday price cuts

Continuing its holiday promotions, Nintendo also confirmed discounts on several amiibo figures. Select amiibo will be $10 off MSRP at participating retailers, including the Tears of the Kingdom Sage amiibo, Tulin Yunobo, Riju, and Sidon, and several Street Fighter 6 figures.

A Street Fighter 6 card starter set is included as well. These amiibo price cuts give collectors and younger fans a chance to expand their sets during a time when Nintendo rarely lowers these prices.

A partial view of woman and man holding paper shopping bag

Storage cards receive $20 holiday savings

To support players who download many games during the sale, Nintendo added storage discounts to its holiday lineup. Starting November 30, Nintendo New York, Nintendo San Francisco, and select retailers will offer $20 off select Samsung MicroSD Express cards to help players expand storage for Switch 2.

Express cards through its official store. These cards are especially helpful for Switch 2 owners since the system uses fast storage to run large digital games smoothly. The price cut gives families a simple way to increase space for new downloads during the weeks of holiday deals.

People shop inside a department store during black friday shoppi

No discount on the Nintendo Switch 2

While storage and accessories are receiving price cuts, Nintendo lists the Switch 2 MSRP at $449.99 and the Mario Kart World bundle MSRP at $499.99, and does not include the console in this year’s announced holiday discounts.

This move keeps the system firmly in its launch-year pricing. Shoppers can still find savings on games and accessories, but the company made it clear that the newest hardware will stay at full price through the holiday season.

Nintendo Switch

Switch 2 upgrades support recent purchases

Even though the console price remains firm, Nintendo is still making the Switch 2 more attractive through free performance upgrades. The company confirmed that players who buy eligible titles for the original Switch can enjoy smoother graphics and improved gameplay when using the same copies on a Switch 2.

This encourages families to buy discounted games now, knowing that the upgrades will remain available at no extra cost. These updates support Nintendo’s plan to keep the library strong across hardware generations.

A gaming store

Holiday events begin at Nintendo stores

Expanding the holiday lineup further, Nintendo’s New York and San Francisco stores are launching themed events in mid-November. Each location will feature festive decorations and gift with purchase offers while supplies last.

A Winter Collection of Nintendo-themed clothing and accessories will also be available at both stores. These events are meant to give U.S. shoppers a fun holiday atmosphere while highlighting the deals already announced across the company’s digital and retail channels.

Woman playing Mario Kart on a Nintendo Switch

Major retailers host in store game demos

Keeping the holiday activity going, Nintendo will hold hands-on demo events at stores across the United States. On November 15 and December 13, Best Buy locations will feature playable demos of Mario Kart World and Donkey Kong Bananza.

On December 6, GameStop stores will allow players to test Kirby Air Riders, Metroid Prime 4 Beyond, and additional upcoming titles. These demos help families try new games before buying and support Nintendo’s wider holiday marketing approach.

Walmart store front

Holiday tour visits Walmart with GameTruck

After in-store demos, Nintendo will partner with GameTruck and Walmart to bring a hands-on Holiday Tour to select U.S. locations. The tour runs on weekends from November 15 through December 13 between 10 a.m. and 5 p.m.

Guests can play Mario Kart World inside the GameTruck and enjoy themed giveaways while supplies last. This traveling event helps families experience upcoming titles in person, adding another interactive element to Nintendo’s holiday strategy for 2025 shoppers.

Nintendo switch parental controls displayed

Parental controls highlighted for families

As holiday excitement grows, Nintendo continues reminding families that both the Switch and Switch 2 include built-in parental controls. These tools help parents manage screen time, choose which games children can access, and monitor play activity through the Nintendo app.

The company emphasizes these features during the shopping season because many families buy consoles and games for children. Clear control options help parents feel more confident while choosing gifts and encourage safe and comfortable gameplay throughout the year.

If you’re curious how this affects gamers, don’t miss Nintendo’s big price shift before Switch 2 drops.

The Legend of Zelda game on Nintendo Switch

Who benefits most from these 2025 deals

Players on the original Switch will see the deepest immediate savings on select $29.99 and $39.99 game deals, while Switch 2 owners get value from the free Switch 2 updates for eligible titles, even though the console itself is listed at full MSRP.

Switch 2 owners benefit from free performance upgrades on games like Echoes of Wisdom and Super Mario Odyssey, even though the console stays at full price. Together, these confirmed offers create one of Nintendo’s most complete and verifiable holiday deal plans in recent years.

If you’ve ever struggled with dock compatibility on the Switch, check out Switch 2 USB-C lockdown ruins third-party docks.

Are you planning to go physical or digital with your Switch 2 games this holiday season, and will you be grabbing that discounted MicroSD Express card?

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